How does PlugInsights conduct survey research? Online? Mail? In-person interviews?
We use a large online survey research panel. We email panelists when there is a new study, and they follow a link to an online questionnaire.
Wed, 4 Apr, 2018 at 2:23 PM
What kinds of topics can PlugInsights explore?
Our panel consists of existing drivers of electric vehicles. Beyond that, it’s a wide frontier, and there are really no limits. Recent studies explored ...
Wed, 4 Apr, 2018 at 2:23 PM
What if I want to understand a very specific segment of EV drivers?
That’s one of our strongest assets. Our panel is so large we can slice and dice segments in very specific ways. Demographics, driver behaviors, geography, v...
Wed, 4 Apr, 2018 at 2:25 PM
Can my firm purchase access to your panelists for our independent research?
We don’t do this.
Wed, 4 Apr, 2018 at 2:26 PM
Do you pay the people in your panel?
  Drivers volunteer their responses to survey research, though we pay out thousands every year in gift cards to randomly selected drivers via sweepstakes. ...
Wed, 4 Apr, 2018 at 2:30 PM
Why do drivers volunteer to give their insights?
EV drivers are a special group of people. They tend to care deeply about the future of transportation, the environment, and their personal role in creating ...
Wed, 4 Apr, 2018 at 2:31 PM
Do you sell research reports on EV-related topics?
Unfortunately, no. We exclusively conduct custom research for clients who hire us. At the moment, we don’t have plans to sell “pre-packaged” data, though th...
Wed, 4 Apr, 2018 at 2:31 PM
Are you able to conduct research projects outside the US and Canada?
Yes and no. We can conduct qualitative research (like focus groups, one-on-ones, (“ride and drives”, clinics, ethnographies, etc.) in numerous countries thr...
Wed, 4 Apr, 2018 at 2:33 PM
Do you protect the privacy of the drivers who give you research data?
Absolutely. Drivers are never personally identified in survey research, and email addresses are never shared and always stored in an encrypted format.
Wed, 4 Apr, 2018 at 2:34 PM
How long does it take to complete a custom study?
Typically, 30-45 days from the time a client approves the questionnaire we write.
Wed, 4 Apr, 2018 at 2:35 PM